Telekom IFA 2018

Impossible shapes and looping madness - picking up the latest Instagram trends for Telekoms IFA booth 2018. All in glorious Magenta.

Layouts, Styles and Moods

Playing around, testing things, using cubes and tubes and perspective.

This time with no crazy custom scripted tools, fancy algorithms or multi-million particle sims but a clean focus on simplicity.

With a briefing like this we kept our software arsenal neatly simple as well, created the shots in Cinema4D and rendered everything with Octane.

Things that didn't make it

Cause there's always things that didn't make it.
Animatic shots, Style tests and general rendering things for example. Looking nice but unfortunately there was no spot left for them in the final movie.

Credits

  • Client, Deutsche Telekom AG
    Agency: Meiré und Meiré GmbH
    Producer @ Aix: Julian Fischer
    Creative Director @ Aix: Christian Tyroller
  • Art Direction: Elisabeth Schlichtner, Benno Verschüren
    3D Animation: Elisabeth Schlichtner, Benno Verschüren, Stefan Voigt
  • Musik & Sounddesign: Michael Fakesch, designing sounds