ARD – HD ist Digital

For the "HD ist digital" promotional spot series of german tv station ARD we've been asked to do various full CG effect shots. Here are the four shots that have been treated with special AixRay magic. Putting the focus on the high quality that ARDs digital high definition distribution offers.


  • Client: ARD
    Agency: das Integral
  • Animation Studio: Aixsponza GmbH
    Creative Director: Manuel Casasola Merkle
  • 3D Artists: John Strieder
    Producer: Anne Tyroller